WGSN

We created immersive digital media art installations for WGSN’s new Times Square office.

We designed a new visual language based on reflection, neons and fluorescent accents to echo the vibrancy and  kaleidascopic heritage of WGSN’s new Times Square location. Using a myriad of colors we designed and fabricated a 110’ mirror wall embedded with monitors creating a digital “ribbon” to wrap the studio. Guests are met by a programmable digital WGSN entrance sign broadcasting contemporary design, fashion and color collections of the future.

#Experiential #Immersive #Brand #Experience #Spatial #Design